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The Boalum Lamp: -Livio Castiglioni and Gianfranco Frattini 1970.

The Boalum lamp was made from industrial translucent plastic tubing, which was held in place by a series of metal rings into which the light bulbs fitted.

The Boalum has been described as a 'Pop' design. The owner had an opportunity to shape the light into whatever shape they wanted. It was extremely flexible and in fact offered a radical new concept on lighting.

The consumer could hang it or arrange it on the floor or on top of a table.

The light was made of industrial materials but it was not hard with sharp lines like most industrial products of the time. It was comfortable to hold, flexible and gave off a gentle, soft glow. Images of glowing sea creatures came to mind when looking at the light.